SEO

Posted by Casey_Meraz For years, I’ve been saying that if you have a problem with spammers in local results, you can just wait it out. I mean, if Google cared about removing spam and punishing those who are regular spammers we’d see them removed fast and often, right? While there are instances where spam has …

Local SEO Spam Tactics Are Working: How You Can Fight Back Read More »

Posted by Dom-Woodman Imagine you work for an e-commerce company. Wouldn’t it be useful to know the total organic sessions and conversions to all of your products? Every week? If you have access to some analytics for an e-commerce company, try and generate that report now. Give it 5 minutes. … Done? Or did that …

Structuring URLs for Easy Data Gathering and Maximum Efficiency Read More »

Posted by AgileJim You’ve probably heard of agile processes in regards to software development. But did you know those same key values can have a huge impact if applied to marketing, as well? Being adaptive, collaborative, and iterative are necessary skills when we live in a world where Google can pull the rug out from …

The 6 Values (and 4 Benefits) of Agile Marketing – Whiteboard Friday Read More »

Posted by FeliciaCrawford Howdy, readers! We’re back with our last round of videos for this go of the Daily SEO Fix series. To recap, here are the other topics we’ve covered previously: Your Daily SEO Fix: The Keyword Research Edition Your Daily SEO Fix: Link Building & Ranking Zero Today we’ll be delving into more …

Your Daily SEO Fix: Keywords, Concepts, Page Optimization, and Happy NAPs Read More »

Posted by Everett (function($) { // code using $ as alias to jQuery $(function() { // Hide the hypotext content. $(‘.hypotext-content’).hide(); // When a hypotext link is clicked. $(‘a.hypotext.closed’).click(function (e) { // custom handling here e.preventDefault(); // Create the class reference from the rel value. var id = ‘.’ + $(this).attr(‘rel’); // If the content …

How to Do a Content Audit [Updated for 2017] Read More »

Posted by purna_v I was conned into my love of cooking by my husband. Never having set foot in the kitchen until the grand old age of 22, my husband (then boyfriend) — a former chef — said he’d teach me some simple recipes. I somewhat enjoyed the process but very much enjoyed the lavish …

The Step-By-Step Guide to Testing Voice Search Via PPC Read More »

Posted by Jeremy_Gottlieb SEO — you know, that thing you do whereby everyone and their mother will find your site on the web. Easy, right? “Can you SEO this page for me?” or “We’re about to launch a webinar. Can you SEO-ify it, please?” I’m sure most of you reading this can probably relate to …

Helpful Tips for Doing Search in a Low-Volume Niche Read More »

Posted by randfish Is it better to rank higher in a single position frequently, or to own more of the SERP real estate consistently? The answer may vary. In today’s Whiteboard Friday, Rand presents four questions you should ask to determine whether this strategy could work for you, shares some high-profile success cases, and explores …

Ranking Multiple Domains to Own More SERP Real Estate – Whiteboard Friday Read More »

Posted by randfish One of the marketing world’s greatest frustrations has long been the lack of data from Google and other search engines about the behavior of users on their platforms. Occasionally, Google will divulge a nugget of bland, hard-to-interpret information about how they process more than X billion queries, or how many videos were …

The State of Searcher Behavior Revealed Through 23 Remarkable Statistics Read More »